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iStore Greenville

Project type

Client

Location

Greenville, South Carolina

Role

Digital Engagement and Community Management

Starting as an Apple Product Specialist at iStore Greenville, I quickly demonstrated my capabilities in digital engagement and community management, leading to expanded responsibilities in managing iStore's social media and online community presence. I took charge of developing targeted social media campaigns, crafting compelling posts, and creating visual and written content that resonated with our audience, ultimately boosting engagement and brand visibility.

In this role, I managed the store’s community interactions across platforms, ensuring prompt responses, addressing customer inquiries, and fostering a positive online reputation. My approach included tailoring content to highlight Apple product benefits, sharing product insights, and creating educational posts that connected with our customers’ interests.

I also executed outreach initiatives, collaborating with local groups and influencers to increase brand awareness and connect iStore Greenville with the local tech community. This strategic community engagement resulted in stronger customer relationships and a loyal following.

Alongside community management, I applied my Apple product expertise to support both in-store and online customers, combining technical knowledge with effective digital communication to enhance customer satisfaction and trust in iStore Greenville’s brand.

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